Development of a Bidding simulation environment

Addictive Tech Corp is a fast-growing ad-tech company. They use real-time advertisement bidding software which is massive and sophisticated. The actual dynamics involved in any given bid are complex and hard to predict. This makes writing test logic for such a system cumbersome and catching all corner cases next to impossible. Because of the scale of operations, understanding the environment in which the bidding software operates is difficult. This is problematic as such software needs to be highly optimized to be competitive. Creating a simulation of the environment the system operates in allows for a controlled study of said system and environment. Having fine-grained control over environment parametrization in the simulation will make testing and analysis more streamlined.

Faculty Supervisor:

Cristiana Amza

Student:

Vincent Tembo

Partner:

Addictive Tech Corp

Discipline:

Computer science

Sector:

Information and communications technologies

University:

Program:

Accelerate

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